What makes the Gesell camera so important?

The Gesell Chamber is a space conditioned in two environments, separated by unilateral vision glass. This room has audio and video equipment to capture all the evidence acquired in the investigation.

In it you can observe group sessions, where the behavior, opinions, reactions and emotions of the participants are examined.

The Gesell camera is so important because it fosters an environment where the participants do not feel observed, making the results of the qualitative study that is being carried out more reliable.

Camara de gesell oficina 1 Camara de gesell oficina 2 Camara de gesell oficina 3
ventajas camara de gesell oficina

Gesell chamber advantages

  • Quality in-depth information is obtained.
  • Discover the opinions, attitudes and beliefs of the target audience.
  • Lower cost than other research techniques.
  • A great help in ideas generation.

SELL MORE WITH THE RIGHT INSIGHTS

The correct interpretation of data and information by our experts will help you make better decisions, generate ideas and translate actions into more sales.

GENERA NUEVAS IDEAS

GENERATE NEW IDEAS

Group sessions allow the generation of new ideas and detecting opportunities at a lower cost compared to other methodologies.
CONOCE A TU TARGET

KNOW YOUR TARGET

Obtain in-depth and quality information that will help you understand the opinions, attitudes and beliefs that are part of your target audience.

MULTIDISCIPLINARY TEAM

At Tendencia IM we have a multidisciplinary group of professionals made up of psychologists, marketers and communication experts in handling various methodologies and segments.

Our human team, facilities and experience in various fields make us your best option in market research in Mexico.

EQUIPO MULTIDISCIPLINARIO
DO YOU WANT MORE INFORMATION? CONTACT A SALES EXECUTIVE (442) 161-20-82